When you are breaking into the business world, sometimes everything can seem a bit mysterious. Why is it that everyone drives such fancy cars and wears fancy clothes? Are they just being pretentious, showing off their wealth, or is it something else? Why is it that some agents are much more successful than others – do they know something you don’t know? Are they better trained? The reasons some people have success and others do not is a question of access.
If you want to have a higher success rate in your business deals, you need to think twice about how you are connecting with your potential buyers. You have to make sure that you are selling them on your services or products in a way that they can not only understand, but relate to and appreciate.
If you are trying to impress someone in the business world, you have to show them that you are successful. Years ago, when I first started my business career, I used to drive my old beater around proudly. I thought, “Here I am displaying my frugality and good sense in driving around a used car, rather than wasting money buying a new one.” But I could not have made a bigger mistake. As I pulled into the parking lot of a prospective client, they did not see someone who was wisely conservative. Instead they saw a loser who could not only not manage to close deals, but probably failed to deliver when he did manage to rope in a client.
Ever since I made sure to keep my car much better maintained, I have enjoyed a much higher success rate. Of course, it involves a little bit of time and financial investment, but not much. By taking my car into the professionals at Auto Zone, and using Groupon Coupons, I can keep my car in prime shape and spend very little money at it. It is extremely important to make sure that my car looks good when I am headed out to a business deal I want to close. If not, I risk possibly missing out on a golden opportunity.